A Wide Variety of Cute Items!
Located on the 4th floor of Shinjuku Marui Annex, Seria is a 100 yen shop filled with stylish and adorable accessories and lifestyle goods.
Seria offers a wide range of items popular among girls, including accessories, handicraft supplies, and nail art products. You’ll find plenty of simple and natural designs, from Scandinavian-style tableware and interior decorations to kitchen tools, stationery, and gardening goods—all with amazing quality you wouldn’t expect for just 100 yen.
For those who love self-nail art, there’s a rich variety of nail stickers and decorative parts that are also trending on social media. Handcraft enthusiasts will enjoy browsing through cute fabrics, ribbons, and DIY supplies that make creating even more fun.
Many of the items are perfect not only for daily use but also as affordable, charming souvenirs to bring back from your trip.
With their great design and affordability, Seria’s products are perfect for small gifts or treats for yourself.
Top 5 Popular Items at Seria (As of April 2025)
- Tension Rods and Shelves: Useful for creating extra storage space in kitchens, entryways, and other areas around the house.
- Laundry Nets: Available in various sizes, materials, and designs, ideal for protecting clothes during washing or organizing items while traveling.
- Shampoo Bottles: Loved for their simple, easy-to-use design, helping to keep your bathroom neat and organized.
- Oil Splash Guards: Handy kitchen tools that prevent oil splatter when cooking fried dishes, making cleanup easier.
- Cutting Boards That Double as Plates: Convenient boards you can use both for cutting and serving food directly.
Seria is just about a 1-minute walk from Shinjuku-sanchome Station (C4 Exit) and located on the 4th floor of Shinjuku Marui Annex. Thanks to its convenient location, you can visit easily even on rainy days without getting wet. It’s also fun to explore other shops inside the Marui Annex, including fashion boutiques and anime stores.
If you’re looking for cute and affordable items in Shinjuku, be sure to stop by Seria at Shinjuku Marui Annex!
(YOKOSO Shinjuku Editorial Team)
Basic Information
| Address | 4F, Shinjuku Marui Annex, 3-1-26 Shinjuku, Shinjuku-ku, Tokyo |
| TEL | 03-6380-6263 |
| Business Hours | Mon–Sat: 11:00–21:00 Sun & Holidays: 11:00–20:30 |
| Closed | Open year-round |
| Access |
– 1-minute walk from Shinjuku-sanchome Station (C4 Exit) – 6–7 minutes walk from Shinjuku Station (Southeast Exit) – 6 minutes walk from Shinjuku-gyoenmae Station |
*Business hours and holidays may be subject to change. Please check with the store directly for the latest information.
Access Map
